If you’re ready to take your business online, you’ll need to talk to a web development firm such as Scribblevision. But it will pay, before making that first appointment, to get a handle on the basics so you know what your developer is talking about and what services you get for your money.
1. Domain name
This is the name and online address of your website and you can’t have a website without one. For example, www.scribblevision.com.au is Scribblevision’s domain name. A domain name lets people find you on the internet. It’s a bit like your home’s street address.
Most companies register a domain name that incorporates their business name, an abbreviation or core service area.
Domain names must be unique, and once registered no one else can use it – which means you need to check that the name you wish to use is available before you purchase it. Scribblevision can take care of this for you. For more information on domain names, head to https://www.scribblevision.com.au/domain-names
This is where your website lives. You can own a domain name without having a website, but once you do have a website you will need to store it and all its data somewhere. So, metaphorically speaking (we love metaphors) if the domain name is your street address then the hosting is your house where you keep all your “stuff” (data).
There are many different options for website hosting depending on how much data needs to be transferred or stored. While you can get hosting through overseas providers, we choose all-Australian hosting because we know exactly what we are getting.
Scribblevision hosting is located at a world-class Australian data centre, has firewalls for security, includes regular backups and the benefit of being able to talk to our providers direct and in real time should anything go wrong. For more information on Scribblevision’s website hosting services, check out https://www.scribblevision.com.au/website-hosting
3. Web data
Web data is what you can put onto your website, shall we say the furniture and furnishings for your house. Written content, images, forms, menu items etc are all forms of web data.
4. Web coding and developing
Web coding and developing is what makes your website come alive: how it looks, how it feels, how it works. Careful, strategic web development will include responsive layout (the layout reconfigures to suit the device you are using), easy navigation and user-friendly design.
SEO (search engine optimisation) is a complex art with various devices employed to ensure your website ranks right up there with the best. Make sure your web developer has a strategy to ensure you website will be found in web searches relevant to your business by search engines such as Google and Bing. Otherwise how will potential customers find you?
Your CMS, or content management system, allows you to manage your own content – create, edit, delete and organise – whether it be a blog, informational website, online shop or other. Well known CMS software includes WordPress, Joomla, Shopify etc and the capabilities of these tools are incredible. Your web developer may offer training to assist you to manage your content and we’d suggest this would be well worth the effort.
Now that you are familiar with all these terms, it’s time to talk to some developers about your requirements. Business Victoria has produced a useful document with questions you should ask your web developer prior to making a decision to proceed.
- Ready to have a chat about your new website? Contact the Scribblevision studio on 5174 9437 to make an appointment.